Similar to other primed regions of the UK there is a housing shortage of 30,000+ homes in the West Midlands, which in turn is forcing an upward trajectory of the local market and UK market in general. Savills predicts a 5-year growth rate of 20.2% for the region, one of the better performing locations in the UK. Another contributing factor to the region's burgeoning growth is the expanding population of young professionals. The area is home to 5 universities educating 75,000 students - with an incredible retention rate of 49% meaning 37,000 additional young professionals being added into the local economy each year, who are the largest demographic of renters in the UK. These factors culminate in a fantastic narrative for both capital growth & rental yield growth for property in the West Midlands.

Birmingham is home to over 75,000 students with a 49% retention rate. The University of Birmingham and Aston University are consistently ranked in the top 50 UK Universities and the local economy benefits from a vast talent pool which helps to attract major employers to the city.

Construction on HS2 has now begun - valued at £100 bn this is the largest infrastructure project in the UK and connects London and Birmingham in 49 minutes. This puts 45 million people within 1 hour of Birmingham.

60% of the population is aged below 35 - one of the most youthful cities in Europe and this is the largest demographic of renter.

With the population growth rate rising faster than other UK cities and a high graduate retention rate there is a continuous increase in demand for city-centre apartments. Current shortfall of 2,300 homes to keep pace with demand.

Most popular destination for people to move away for London.

£1.9 Billion Smithfield Regeneration – “Once in a generation opportunity"

£900 Million Curzon Street HS2 Station Regeneration

Research shows regeneration schemes lead to 3.6% additional house price growth